A1: Yes and no. The opportunity, coupled with demand and growth, is lucrative. The market size is huge and growing, especially in less-developed 3-6 tier cities. However, the culture is very different and competition is intense. The legal structure and political systems can also be challenge.

A2: Key factors are commitment and knowledge. Success depends on your ability to adapt products and services to the China market. Equally important is the concept of “Guan Xi (relationship in Chinese).” This market also requires plenty of patience.

A3: Lost market share in global scale. Given today’s growth in East Asia, many companies simply can’t afford to ignore the China market. An analogy ican be found today in Michigan, where many companies haves that now a day, many Michigan companies, for example, has found they cannot survive without playing nationally.

A4: We guarantee our work. No business consultancy can guarantee your business success because many factors involving product, market, and resource dedication must be properly aligned. However, a proper market entry plan, coupled with effective guidance, increases the likelihood of success. Three key factors are dedication, knowledge, and luck. GWT has the knowledge and experience to increase your chance of success while mitigating your risk.

A5: Relationships are important everywhere — but especially in China, depending on your particular industry and clients. Relationship-based business ties are a cultural phenomenon in China and should be part of your strategy. It is important that you dedicate the time and resources needed to forge relationships with Chinese business partners and resources.

A6: Find a good advisor so you can stay up to date and be prepared for any changes. This is really no different from what companies do here in the United States. Companies must always be aware of policy or regulatory changes and know how they affect business. The difference is that, in USthe United States, gaining accurate market information is relative easy. You can get a feel for the market landscape through different channels, such as television, news, and personal contacts. However, in other countries, especially China, you don’t have that same sense of the market because thedue to cultural and language complexities culture and language complexity, you don’t have that same sense of the market. You need help in understanding when and why these changes take place so you can anticipate and manage them.

A7: Acknowledge the reality and plan onfor it. From a strategic standpoint, you can use different suppliers and leave the core technology at home. Or, you can leverage local resources and be innovative. Just take the situation as a given and plan a responsive strategy. Although many initiatives to strengthen and change the issuessituation are taking place in China, intellectual property has been an ongoing issue in this market — but it will continue to improve. Intellectual property is definitely a factor to consider when evaluating whether your company is suited for business in China.

A8: Companies that ignore the market’s unique needs and lack commitment often experience failure in this market. Also, companies that look for a quick gain and lack enough knowledge for proper planning don’t do very well in China. Companies cannot apply the “U.S. way” of doing things to China.

A9: Plan well and find a good adviser who is appropriate for your stage of growth. Also, senior management must commit to the unique aspects of doing business in China. MORE ….

A10: Plan well and take one step at a time. Carefully manage your risk. Assess iInternet strategy. MORE ….

A11: Here again, plan well. Get a good adviser who knows your resource limitations. In addition, collaborate like crazy with Chinese companies.